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Loving what you do professionally is paramount when it comes to not only being successful in your career, but also in enjoying life. Eric Morse knew from the moment he started his internship search that he wanted to put his marketing skills to work in making other people happy. How could you not enjoy life when you work with toys?
Eric was recruited to attend Johnson & Wales with scholarships for his involvement in DECA during high school, as well as a Presidential Leadership Award. He remained active throughout college in Delta Epsilon Chi, taking home two consecutive national first-place awards for Merchandising Decision Making and Human Resource Decision Making. Eric was also a member of the President’s Leadership Council, serving as its chairman for two years. These challenges afforded Eric the ability to apply and develop his leadership and management skills while still at school, making him all the more ready for his entry into the
professional workforce
Starting his career at Pawtucket, R.I.- based Hasbro Inc, the world’s second largest toy manufacturer, Eric’s first position was in corporate promotions and earned him the title of “Dean of Fun,” not to mention employee of the year for the company in 2000. Eric rose quickly within the $3 billion multinational, moving from coordinating promotions such as the Monopoly Game at McDonald’s, to a marketing role in the Hasbro Properties Group (HPG). HPG, the division charged with managing Hasbro’s large portfolio of brands and trademarks, is where Eric honed his skills as a brand builder in various roles from managing special events, developing marketing and retail plans and securing licensing among others. At the time he left Hasbro after seven years, he had been promoted five separate times into various roles of increasing responsibility.
From Hasbro, Eric was hired by Sesame Workshop, the nonprofit company behind Sesame Street and other great shows, to be their director of licensing for Global Toys, in New York. In his current position, Eric works with a select group of the world’s best toy companies including Fisher Price, Gund, Learning Curve and many others to develop relevant toys for the Sesame Street brand. As an emissary of the world’s largest informal educators, Eric is charged to ensure that learning and early childhood development skills are a product of the toys he manages. It is a challenge that he embraces each day, and is one of the driving forces behind his choice to make a home at Sesame Street.
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